Category Archives for Online Lead Capture

Twitter – Is This the Future of Email Lead Generation? Update

Those of you who read our recent post Twitter – Is This the Future of Email Lead Generation? may be interested to learn that Twitter has now released their Lead Generation Cards to all advertisers. Why should this interest you? Well according to a recent post on the Twitter Blog “By utilizing Lead Generation Cards, […]

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Top 10 Tips for Lead Generation Using SlideShare

Following on from our recent post 50 Million Unique Lead Generation Opportunities In 3 Minutes Marketo Resources have just released an ebook illustrating 10 Tips For Using SlideShare For Lead generation.  With Content Marketing becoming increasingly important to educate and engage prospective customers we thought you might appreciate a summary of their tips to maximise […]

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50 Million Unique Lead Generation Opportunities In 3 Minutes

How about a new Lead Generation idea? Where can you get your products and services in front of 50 million unique viewers for at least 3 minutes every month? Answer SlideShare Why should you care? Well because this is another great opportunity for you to get your message out to potential customers in a way […]

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Twitter – Is This the Future of Email Lead Generation?

The eagle-eyed amongst you will  remember our previous post Adwords is this the future of email lead generation ? Well it seems that not to be outdone Twitter has other ideas.  On Twitter’s Blog Mitali Patnalk explains how they, responding to marketers requests, have introduced a new service called Twitter Cards. These Twitter Cards provide […]

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Lead Generation Companies Are Getting Faster

Ever wondered how quickly and how often sales guys responded to newly created Sales Leads produced by their marketing colleagues? Well the answers are within 12 seconds at their best and not at all at their worst. Typically 1.88 call backs are made by a salesman before they give up. Well these were some of […]

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Websites are the best online channel for Lead Generation

So it seems despite all the noise surrounding Social Media that corporate websites still produce more B2B leads than any other online channel. However most website owners are still not using their websites to best effect, at least when it comes to Lead Generation. Well these are the findings of a survey produced a while […]

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Lead Generation Tracking AdWords Clickers Offline

 Wow! According to Google we can now track people who click on AdWords advertisements, then go offline, then make purchase….well almost! Isn’t this what marketers have been waiting for? With so many people starting their buying cycle by searching online being able to determine whether they converted into a sale is so important! However, whilst […]

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6 Best Practices for Lead Generation – Part 3

Part 3 – We conclude the 6 best practices for Lead Generation from an original blog post byby Dawn Papandrea, NewsCred Contributor – 5. When should the sales team take over? Lead routing is an important part of the equation, which is why many companies simply use trial and error to figure out what works […]

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6 Best Practices for Lead Generation – Part 2

Part 2: We continue with our study of the 6 best practices for lead generation from an original blog post by by Dawn Papandrea, NewsCred Contributor – 3. How will I actually start finding leads? Every so-called lead gen expert has his or her own formula for success, but what seems to work best is […]

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