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Archive for December, 2013

Best Website Practices for Online Lead Generation – Part 1

Here’s a useful checklist for you to ensure your website is operating at its most efficient for Online Lead Generation. It was inspired by a post from Andy Crestodina from Orbit Media Studios. Most websites operate in pretty much the same ways which are broadly like this:- A website is leading the visitor through a […]


Lead Generation Services – The 3 Fundamental Parts

What are the fundamental steps you need to establish to make your sales prospects want to “Contact Us”? Well essentially there are three steps, as outlined in a recent post by Frances Pratt on The Australian Businesswomen’s Network Blog. ¬†Generate More Sales Leads This is kind of obvious really bur clearly the more leads you […]


Generating More Sales Leads Is The Biggest Challenge for B2B Marketers

A recent post by Seth Price of referenced a study which concluded that generating more Sales Leads was the biggest challenge faced by B2B marketers. We thought you might appreciate the content of the Placester Infographic which nicely illustrates many Lead Generation Techniques and which are considered to be the most effective. Take a […]


Online B2B Lead Generation with AdWords will be more difficult if you make these mistakes

Using Google AdWords for Online B2B Lead Generation…. has proved itself as a cost-effective technique over recent years. However in our opinion AdWords is getting ever more complex and certainly there are more companies competing for attention.So is using AdWords for B2B Lead Generation getting more difficult? A recent post, by Eric Wittlake in the […]


Business Leads – Who, How and Most Importantly, Why Do You Need Them?

Business Leads: Who, How and Most Importantly, Why Do You Need Them? There is a term in the B2B sales industry which is commonly referred to as “writing wood”. In essence, this equates to improperly qualifying a lead and offering them a lengthy presentation only for them to back away from a purchase at the […]


How To Generate The Leads Your Business Really Needs To Grow and Succeed!

Leads are the lifeblood of any business. The lifeblood of any business striving to succeed in this challenging economic environment is a steady flow of high quality potential customers which are highly targeted and interested in the products and services you have to offer.¬† Sadly for many companies they are just unable to consistently generate […]


21st Century Lead Generation Techniques You Should all be Using Today

The sales and marketing landscape has drastically changed over the past ten years.¬† Numerous challenges such as increased competition, a fluctuating economy and the entrance into the digital age have forced many businesses to rethink what may once have been effective sales techniques. There is perhaps no better example of this than when taking a […]


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