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Lead Generation Insights for Small & Medium Sized Businesses

B2B, Content Marketing, Lead Generation, Medium Sized Business, Pay Per Lead, Small Business, SMB, SME

What do B2B Small & Medium Sized Businesses want from Lead Generation Companies in 2013?  Luckily a recently published report from Business.com gives us the insights. Their report summarises the findings of a survey of over 500 pay-per-lead advertisers. It...

50 Million Unique Lead Generation Opportunities In 3 Minutes

Content Marketing, Lead Generation, Online Lead Capture, Online Lead Generation, SlideShare

How about a new Lead Generation idea? Where can you get your products and services in front of 50 million unique viewers for at least 3 minutes every month? Answer SlideShare Why should you care? Well because this is another great opportunity for you to get your...

Twitter – Is This the Future of Email Lead Generation?

AdWords, EMail Marketing, Lead Generation, Online Lead Capture, Online Lead Generation, Twitter

The eagle-eyed amongst you will  remember our previous post Adwords is this the future of email lead generation ? Well it seems that not to be outdone Twitter has other ideas.  On Twitter’s Blog Mitali Patnalk explains how they, responding to marketers requests,...

Lead Generation Companies Are Getting Faster

Follow Up, Lead Generation, Lead Generation Companies, Online Lead Capture, Online Lead Generation, Sales Leads

Ever wondered how quickly and how often sales guys responded to newly created Sales Leads produced by their marketing colleagues? Well the answers are within 12 seconds at their best and not at all at their worst. Typically 1.88 call backs are made by a salesman...

Websites are the best online channel for Lead Generation

Conversion Tracking, Inbound Marketing, Lead Generation, Online Lead Capture, Online Lead Generation, Sales Leads, Social Media

So it seems despite all the noise surrounding Social Media that corporate websites still produce more B2B leads than any other online channel. However most website owners are still not using their websites to best effect, at least when it comes to Lead Generation....

Lead Generation Tracking AdWords Clickers Offline

AdWords, Conversion Tracking, Lead Generation, Lead Nurturing, Online Lead Capture, Online Lead Generation, Online Prospect Conversion, Sales Leads

 Wow! According to Google we can now track people who click on AdWords advertisements, then go offline, then make purchase….well almost! Isn’t this what marketers have been waiting for? With so many people starting their buying cycle by searching online...
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